HQ- SMARTER LIVING
HQ is a energy management unit that is installed into the consumers home. The unit allows the consumers to monitor their usage and help save energy consumption. The campaign idea stemmed from the play on words from the famous film titled "Kill Bill" This allowed  to build the first phase of the campaign. We then looked at how we could extend the campaign using a parody of famous films. The campaign would use television, digital, social and traditional media.

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EXTENSION OF CAMPAIGN IDEA- DRACULA

EXTENSION OF CAMPAIGN IDEA- MUPPETS

EXTENSION OF CAMPAIGN IDEA- SPACE ODYSSEY

TVC STORYBOARD

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